This means you must come up with a strategy to monitor your search engines positions. This strategy is crucial to the success of any marketing campaign. Think of your search engine positions as your online portfolio. Would you let your stock portfolio be ruled by chance and market fluctuations, or would you keep close tabs on your stocks so you could buy and sell when the time is right? This is the way you must consider your search engines positions.
I've been a fan of Google Sitemaps since their initial release last year. For myself, I felt that the true benefit of Google Sitemaps would be to provide insight as to various potential indexing issues with my client's sites. However in the 'early days' of Google Sitemaps, there was no real data to help me determine if there were indexing issues with the sites that I submitted.
In early May I was pleased to see the improvements that were made to Google Sitemaps. They made it easier to submit, they provided more statistics and they even implemented a Summary Page to let Webmasters know if their site is being penalized through what they call the Notification of violations of the Webmaster guidelines. This week, Google Engineer, Vanessa Fox announced some new features with the latest release of Google Sitemaps.
Scand LLC is very proud to announce its new cross-browser JavaScript component dhtmlxTabbar 1.0. This Ajax-enabled DHTML control provides quick and efficient solution for building tab style interface. It supports different tab positions, tabs scrolling and multiline tabs.
Minsk, Belarus - Scand LLC announces the release of dhtmlxTabbar v1.0, new JavaScript component for creating intuitive tabbed interface. The control extends DHTMLX line of Ajax-powered web UI controls and provides easy and effective solution to display large volumes of information within one web page. The tab control allows you to distribute content among the tabs and present it in a compact way.
Internet directories have become very popular because they are an easy way to get inbound links to your web site. There's an easy way to submit your web site quickly to as many Internet directories as possible.
In the 1600's, Samuel Pepys became history's most famous diarist. From 1660 to 1669, this English Member of Parliament kept a detailed diary, which was published posthumously. Through it, we gain a fascinating eye witness account of the Great Plague and the Great Fire of London. Most passages were not so monumental, however. Here's one example from July of 1663:
Up betimes to my office, and there all the morning doing business, at noon to the Change, and there met with several people, among others Captain Cox, and with him to a Coffee [house], and drank with him and some other merchants. Good discourse. Thence home and to dinner, and, after a little alone at my viol, to the office, where we sat all the afternoon, and so rose at the evening, and then home to supper and to bed, after a little musique.
While studying the creatives of competitors throughout my years in the paid search industry, as any self-respecting SEM should, too often have I witnessed the same thing: It seems as though countless search engine advertisers use the same title and description to appear for all of their keywords. Of course that makes my job considerably easier. However this never ceases to leave me more surprised than a person trying to find a half-decent slice of pizza in Connecticut for two reasons. Firstly, when applied to a generous search advertising budget, this practice of lumping a massive amount of keywords together with a limited number of creatives basically translates into non-converting clicks that number in the thousands of wasted ad-dollars. Secondly, creatives that do not appropriately match the keywords they represent often fail to interest visitors who would otherwise visit the site.
When people think of search engine optimization, they immediately think of time consuming very tedious tasks that are way beyond their capabilities. That might be true if they put no time and effort into it. I do agree that improving search engine rankings in competitive niche markets require a good deal of knowledge and expertise. It's TIME to learn the basics of how to improve your search engine rankings. There is huge need for search engine optimization experts, but most websites don't find themselves in a very competitive niche market. Many websites can achieve top rankings by applying my optimization basics. All you have to do is put in the time learning and applying them.
The other day I was thinking about what we did before search engines existed, I mean it wasn't all that long ago, but I had difficulty in looking back and remembering when I used a search engine for the first time. I think it was probably Netscape as it seemed to be the 'default way' to search the web at the time. There was no Google, Yahoo seemed more of an entertainment portal and I really don't remember using any of the other smaller engines such as Hotbot and Excite. The thing is, I was not an early adopter. At the time, I wasn't a big fan of computers so I was out of the loop with technology and search, that is until I met Jeeves.
Ah yes Ask Jeeves. This was my first memorable experience with a search engine. I thought it was pretty cool how you could type in a question and have the butler return a response. For the most part the results that were returned satisfied my query. If you think about it, Ask Jeeves was on the right track with the service they were providing. Think about why we use search. We use search because we have a need for knowledge, or for a product, or for a service, or because we have a simple question that we do not know the answer to. (ie. What time is the movie playing tonight and at what theatre?)
There is a search engine based in Pasadena, California called Snap.com with a stated desire to become 'The other way to Search'. All it takes is a click and a search or two to see how Snap.com is a true alternative to the norms of search advertising. I recently asked some employees at ICMediaDirect.com to check out Snap as an example of a company that not only thinks 'outside the box, but operates there, too.
We'd do well to steer clear of any insurance group billing itself as a revolutionary and unprecedented kind of policy-provider. Indeed, risk management calls for avoiding risk while seeking measured solutions. This is in stark contrast to the Internet, which is still developing as a platform and needs creativity and innovation as much as we need oxygen. So when a giant like Bill Gross, founder of Snap.com, aims to build search alternatives, I take special notice.
Today anyone who has writing ability or is dreaming to be a writer has written a blog in the net. There are blog soft wares that are simple and easy to use and a technically inclined and challenged individuals can easily acquire a blog online.
For some individuals, blogs are their projects of every day living, as they talk about their daily episodes as well as make tribute to friends and family. Furthermore, blogs assume a profound meaning written to compose and assemble political statements, endorse a product, supply information on research, and even offer tutorials. Any subject that are of your interests, you can be sure that someone has written a blog about it.