by Admin
by Admin
We're fond advocates of the DIY (do it yourself) mentality. So you won't find us dissuading you from taking the reins of your internet presence fully and hosting your website yourself on your own server, if that's what you want and are prepared to do. Consider this checklist-lemonade-article your minimal preparation.
First and foremost, do you have what it takes? How tech savvy are you, anyway? Do you know what it means, for example, to secure a server? Do you have the time to devote to the arduous maintenance of a server, responding personally to every glitch that comes with the territory? And do you have the inclination?
Secondly, do you have what it takes? No, you're not seeing double. This time what we mean by "what it takes" is hardware and software and internet access. Hosting your own server requires the following:
by Admin
by Admin
The worst disservice you do to your online business is to not track your website conversion rate and update your site regularly. But increasing your website conversion rate works differently for different types of sites and products. Here are tips to help you increase your website conversion rate.
by Admin
by Joseph Pratt
http://www.icmediadirect.com
Google's Adwords is still the yardstick by which other search advertising platforms measure themselves. This isn't merely an industry observation, but a respectful sentiment that I share now, having learned the ins and outs of Adwords first hand. At ICMediaDirect.com I use this experience to give clients advice that saves them money.
No two advertising campaigns are alike, so naturally each one requires its own strategy. But there are general suggestions that a first time Adwords user should heed. What I have are a few tips aimed at saving the new advertiser money. Just because I learned a few of them the hard way doesn't mean you should have to: caution and patience are key virtues for an Adwords novice. Incidentally, since Google announced new localized features for Adwords, I have a feeling there are going to be a lot of new users in upcoming months.
by Admin
by Admin
by Tom Shivers
http://www.capturecommerce.com
Perhaps you've redesigned your website and are wondering if search engine marketing (SEM) or search engine optimization (SEO) is right for your business. Or maybe you don't trust most search engine marketing companies to do what they claim they will do. Maybe you feel like you are running in place, spending money on SEM but not seeing the results you anticipated. Or you feel abused because your site is re-optimized every time you work with an SEO company and still no results.
This article will help you recognize the legitimate, ethical SEO and search engine marketing companies as opposed to those who are making unsubstantiated claims. Armed with this info, you will be able to sort out the claims an SEM company makes and drill into the claim enough to expose the truth.
by Admin
by Gord Hotchkiss
http://www.enquiro.com
It was a sad day in the Hotchkiss household. While doing her homework, my twelve year old daughter Alanna had a question. Until now, she always asked me, her father. This time, she went straight to Google. The 10 year old, Lauren, is already heading in the same direction. I'm sensing the old days may never return.
Being in a somewhat philosophical mood (I have the time, now that I don't have to answer questions about pH balances and what a litmus test is) I pondered the implications of this. If there's a box that always has the right answers, what does this mean for our society? How will having instant access to the absolute authority on everything impact us?
by Admin
by Admin
by Michael Rock
http://www.webrankingconsultants.com
I attended the EXOMXPO convention and found one seminar to be very helpful and informational and thought I would share the knowledge with you. This seminar called, 'Getting the Word Out' gives many ideas on how to bring traffic into your web site AND generate a better ROI (Return on Investment) to get more sales.
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