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by Ray Baker
http://the-seo-site.com
When anyone first enters into the realms of internet marketing they soon become exposed to the many products and services that are readily available to skyrocket their webpages up through the millions of pages to the first ten positions. It isn't difficult to be hoodwinked by many of these shonky practitioners and unfortunately there are more of those than there are of the helpful and truly knowledgable types. Or at least it seems that way.
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by Jody Nimetz
http://www.enquiro.com
I recently posted a brief article on my blog about the importance of organic search marketing budgets as part of the entire B2B marketing budget. As search crosses the chasm and search generates more interest from the C-level, you can bet that marketing budgets will shift from traditional mediums to search. Search marketing is a seven billion dollar/yr industry and experts predict that by 2010 search marketing will be a twelve billion dollar/yr industry. While most of the online marketing budgets are directed towards sponsored campaigns, the importance of organic search engine marketing and proper analytics for tracking success is a recipe for any successful online marketing campaign.
by Admin
Writing website content is an entirely unique concept and is one that few Webmasters ever get to grips with. The reason it is difficult is because most of us are tuned to writing for paper publications, in the same way that our brains find it much easier to read from a paper publication. When we read from a book, a newspaper, or a magazine we are able to digest approximately 60% of the information we see. Another problem is that Internet readers are much more impatient than their 'real life' counterparts and, as a result, they skip passages and digest much less information.
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by Gord Hotchkiss
http://www.enquiro.com
I'm a huge fan of passion. Curb the urge to snicker. When I say passion, I refer to it in the ideological way, not the sensual one (although I'm pretty fond of that as well). I believe passion trumps everything else: intelligence, education, money, social connections. Look at when people have really moved the world in a meaningful way, and you'll always find passion.
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by S. Housley
http://www.feedforall.com
Let's take a look at slogans and how just a few words can say volumes. A slogan is a memorable phrase used in conjunction with a political, commercial, or religious advertisement. Slogans are used to convey a deeper meaning. Slogans can be used to elicit emotions, or the slogan might paint a visual image that implies something more.
When considering a slogan or a tagline, keep in mind your objectives. What image do you wish to portray? Slogans should be short, but not to the point of being pithy. Slogans should conjure positive images and distinguish the value your company or product provides.
The best way to analyze slogans is to look at a few.
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by Manoj Jasra
http://www.enquiro.com
Last week I had the privilege of speaking with KnowledgeStorm's Jeff Ramminger. Jeff is KnowledgeStorm's Executive Vice President, Products, Technology & Marketing and has been working there since April 2000. Jeff's immense insight in the area of B2B Tech made for a very interesting interview. So here it is...
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Copyright by Axandra.com
Web site promotion software
Linking to other web sites can hurt your rankings if you link to the wrong web sites. Links to web spammers or "bad neighborhoods" on the web can have a negative effect on your rankings on Google and other search engines.
A Google official has recently commented on bad neighborhood links and how they affect your web site rankings on Google.
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by Paul Wolbers
http://www.paulwolbers.com
Here is a simple guide for getting started with PPC advertising. You should find it to be complimentary to your overall marketing program and a good start to finding traffic while you continue to build your natural search engine placement.
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