If you read this newsletter regularly, you will know that there are many factors that can influence the ranking of a web page on search engines. A factor that is overlooked by many webmasters is the click distance.
What is click distance?
Click distance is the number of clicks it takes to get to a web page from the home page of your web site. If you need 5 clicks from your home page to go to page A and 2 clicks from you home page to get to page B then page B has a smaller click distance than page A.