The launch of Google pay per action

by Admin


22 Jun
 None    Site Promotion

by Cyrus Taraporvala
http://www.thepromotiongroup.com

If you partake in Google's AdWords program, you may notice an alert in your account to try pay-per-action advertising. Pay-Per-Action (beta) offers a new pricing model for advertisers where they only pay for actions that are specifically defined. This means that a publisher would only get paid upon completed conversion, and not on the number of hits generated for the advertiser.

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