by Admin
by Mediative
http://www.mediative.com
Businesses in the finance and/or insurance industry know that earning a spot in the search engine results for keywords related to this industry can be difficult, if not impossible without an endless budget. It’s imperative to expand your keyword list, and think more long-tail, less competitive keywords in order to earn ranking for searches more closely related to your specific industry. For example, given your industry, it’s likely that your business has multiple locations throughout the province/state or even nationwide. Optimizing specific pages on your site for locations will mean that when people search for “Insurance your town” that page is more likely to appear in the results.
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