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Google: Caught in the Act of Balancing

on 30 Nov  Posted by Admin  Category: Search Engines  
by Gord Hotchkiss
http://www.enquiro.com

In last week’s column, I talked about the number of changes I was seeing on the Google results page, and, in particular, how they might maintain the delicate balance between driving revenue from the page and maintaining user trust. No sooner did the digital ink dry on the column than I received an email from an old friend, Chris Knoch, formerly of Omniture and now VP of Marketing at Ready Financial. In his email, Chris included a screen shot of a rather interesting beta that Google is running:

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