The "Field of Dreams" Dilemma

by Admin

11 May
 None    Internet Related

by Gord Hotchkiss
There’s a chicken and an egg paradox in mobile marketing. Many mobile sites sit moldering in the online wilderness, attracting few to no visitors. The same could be said for many elaborate online cus­tomer portals, social media outposts or online communities. Somebody went to the trouble to build them, but no one came. Why?

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