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SEO: the road to strategy

on 15 Jul  Posted by Admin  Category: Internet Related  

by Gord Hotchkiss
http://www.enquiro.com

I’m burnt – toasted, roasted and completely fried. I’ve just spent the last two days in stakeholder meetings with a client. In those two days I’ve met with representatives from every department imaginable – from channel sales to governance, from corporate relations to Analytics, from corporate marketing to website design, from social media to IT. In total, a dozen meetings with almost twice that many people. I’ve got about twenty pages of notes I have to sift through.

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