As we enter 2010, there are many of us that have been in the search marketing for a number of years, some even into their second decade. We all realize the importance of quality links to a website. Yet many go about “link building” in different ways. Some purchase links, some buy and sell links, some submit to directories, some outsource and let others purchase links on their behalf. Some even outsource and let others submit to free directories and participate in link exchanges. Of course some focus on a combination of the above, while yet others simply create content in hopes of acquiring quality links.