by Admin
Climb Marketing is offering a free suite of browser-based SEO tools to help digital marketing professionals with keyword research and metadata creation.
Climb Marketing is offering a free suite of browser-based SEO tools to help digital marketing professionals with keyword research and metadata creation.
Digital marketing agency Climb Marketing has launched a free suite of browser-based tools to help Search Engine Optimization professionals improve efficiencies and adhere to industry best practices.
The tool suite is designed to help SEO and SEM professionals with keyword research, metadata optimization, and previewing search results. The individual tools include a keyword mixer for brainstorming search queries, a SERP preview tool to envision what a web page will look like in search results, and bulk testing tools for metadata to ensure the text adheres to the pixel length limits defined by search engines.
All of the Javascript-based tools are hosted on the Climb Marketing website and are free to use by the public. Taylor Caldron, the Director of Technical Services and Senior SEO Strategist at Climb Marketing, designed the tools to help the agency’s clients, colleagues, and the digital marketing community increase the efficiency and effectiveness of conducting keyword research and crafting metadata.
"Originally I decided to make these tools for our team to use because there weren't equivalent tools out there with just the right functionality that we needed,” Caldron said. “But then once they were finished, I thought - ‘why just us?’ I believe that SEO, used properly, has the potential to make the internet a little better for everyone. So my hope is that these tools can help SEOs do their jobs just a tiny bit more effectively."
The SERP preview, bulk title tag, and bulk meta description tools focus primarily on best practices and length limits of metadata: an important factor for rankings and click-through-rates on search engines. The keyword mixer tool focuses on helping SEO and search advertising professionals conceptualize and ideate keyword combinations to target on search engines.
While other metadata length testing tools exist, the agency’s SEO team saw an unmet need to test the length of title tags and meta descriptions in bulk for websites under development or undergoing an SEO strategy overhaul. Both the metadata checking tools make it simple to copy and paste multiple rows to ensure that all proposed titles and descriptions adhere to the pixel length limits on Google and other search engines. Climb Marketing’s SEO tool suite can be accessed at https://www.climbmarketing.com/seo-tools/.
About Climb Marketing
Climb Marketing provides top-calibre digital marketing services to B2B companies, so in-house marketing teams can confidently achieve their goals for visibility, traffic, and leads. Climb specializes in demand generation through search engine optimization (SEO), paid search advertising (PPC), social media advertising, and display advertising/retargeting. Climb also provides the content, creative, and measurement support to ensure successful campaigns.
|
|
|