The informative article encourages website designers to improve SEO with high quality, relevant and unique content. In addition, the article states that they should develop a mobile-friendly layout and effective pay-per-click (PPC) ad campaigns.

“In order to build user engagement and drive conversions, you must first bring users to your site,” stated Jennifer Mazzanti, CEO, eMazzanti Technologies. “Partnering with digital marketing experts pays rich dividends.”

Below are a few excerpts from the article, “3 Proven Tips to Increase Website Traffic.”

“Consider the list of retail giants failing in the digital age. Toys R Us, Bon-Ton and Claire’s all filed for Chapter 11 bankruptcy protection in 2018. In 2019, the list of at-risk giants includes the likes of PetSmart, Neiman Marcus and J. Crew. To stay competitive, businesses need a robust online presence.”

Content is King

“As search engines grow in sophistication, quality website content becomes an even more indispensable part of your strategy to increase website traffic. In order to build user engagement with your site and drive conversions, you must first bring users to your site. A critical key to increasing SEO involves building content that is high quality, relevant and unique.”

Develop for Mobile Users

“According to Google statistics, mobile phones account for over half of all search queries. In response to that trend, Google has begun to employ a mobile-first strategy for indexing. That means that the search engine will determine which version of your website is your mobile version and give that ranking preference.”

More tips to increase website traffic >>

Expert Partners Ensure Exceptional Results

Business leaders investing in their online presence is a winning business strategy. They can partner with digital experts to develop powerful content, reach mobile users and build a solid digital marketing strategy. The award-winning creative team at eMazzanti can help them design or update their website, increase SEO and unravel the intricacies of PPC advertising.

Related resource information:

eMazzanti Named a 2019 Tech Elite 250 IT Solution Provider by CRN

Increase Website User Engagement with These 4 Design Tips

About eMazzanti Technologies

eMazzanti’s team of trained, certified IT experts rapidly deliver increased revenue growth, data security and productivity for clients ranging from law firms to high-end global retailers, expertly providing advanced retail and payment technology, digital marketing services, cloud and mobile solutions, multi-site implementations, 24×7 outsourced network management, remote monitoring and support.

eMazzanti has made the Inc. 5000 list eight consecutive years, is a 3X Microsoft Partner of the Year, the #1 ranked NYC area MSP, NJ Business of the Year, 5X WatchGuard Partner of the Year and one of the TOP 200 U.S. Microsoft Partners! Contact: 1-866-362-9926, -email- or http://www.emazzanti.net Twitter: @emazzanti Facebook: Facebook.com/emazzantitechnologies. 

Source: PRWeb
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