eMetrics Marketing Optimization Summit

by Admin


05 Aug
 None    News


Predictive Analytics World and Conversion Conference to be held in London 30 November – 1 December 2011


Predictive Analytics World and Conversion Conference to be held in London 30 November – 1 December 2011

Data Driven Business Week announce a comprehensive programme featuring 2 days of content with over 100 sessions, keynotes and workshops across three conferences, designed to empower businesses to strategise and optimise with data analytics. 

London, UK August 05, 2011 -- Data Driven Business Week, designed to empower business to strategise and optimise with data analytics, announced an extensive line-up of speakers, sessions, keynotes, workshops and sponsors across three conferences: eMetrics Marketing Optimization Summit, Predictive Analytics World and Conversion Conference in London, 30 November- 1 December 2011.

Rising Media CEO Matthew Finlay commented: "Enterprises both large and small are coming to realise tools are now available to improve the bottom line through effective decision-making using data analysis. Rising Media is proud to have assembled, with our partners, this unprecedented line-up of leading experts and practitioners from across industries who will share their vision, expertise andknowledge at Data Driven Business Week demonstrating how to seize this opportunity.”

The programme features:

eMetricsMarketing Optimization Summit: Leveraging Consumer Interaction Data in a Connected World.

The agenda for this 2 day conference features keynotes, panel sessions and real-life case studies from a wide range of industries. Some of the summit’s key speakers include Jim Sterne, Founder, eMetrics Optimization Summit, Tom Betts, Head of Analytics, Financial Times, Ross Jenkins, VP Analytics of RAPP New York, and international best-selling author and consultant, Bryan Eisenberg.

Predictive Analytics World: Bigger Wins! Strengthen the Business Impact Delivered by Predictive Analytics.

PAW London's agenda covers hot topics and advanced methods such as churn modelling, demand forecasting with predictive models, discovery of technology trends, financial services, human resource retention, non-profit fundraising, online ad optimisation, pharmaceutical applications, project management for analytics, risk management, social data, supply chain management, text analytics, uplift modelling (net lift), and other innovative applications that benefit organisations in new and creative ways.

Keynote speakers include Dr.John F Elder, CEO & Founder, Elder Research, Dr.Eric Siegel, Conference Chair, Predictive Analytics World and special sessions from industry heavy-weights such as Dr Geert Verstraeten, Partner, Python Predications and Nicholas Radcliffe, Founder and Director, Stochastic Solutions.

Conversion Conference: It’s all About the Conversion.

Conversion Conference, founded in 2010, is the leading event dedicated to helping corporations optimise the conversion rates of online campaigns. The comprehensive programme includes keynote addresses from Bryan Eisenberg, Co-Author, Call to Action, and Always Be Testing, Amy Africa, who will deliver her opening keynote, “Mobile and Real Time Optimisation”, explaining why your mobile conversion strategy needs to be different from your online conversion strategy and Rory Sutherland, VC of Ogilvy Group UK and long-time advocate of the potential of the internet and digital technologies.

Focused exclusively on improving website conversions, the Conversion Conference programme features conversion improvement strategies and tactics by the leaders in the field. Attendees benefit from case studies, practical how-to sessions and actionable takeaways. Experts and authors in disciplines ranging from web design, email marketing and persuasion principles, to multivariate testing and usability convergemeet for two days to discuss the latest tools and techniques available to help website owners and marketers increase the effectiveness of their online marketing efforts.

Data Driven Business Week is also being co-located with ECMOD, Europe's largest and most influential forum for catalogue, home shopping and multi-channel businesses, now running in its 21st year. Based on past attendances the total audience for DDBW and ECMOD will be over 2000 providing excellent networking opportunities for all attendees. 

Register now and make big savings

All three conferences offer significant savings for early registration. Register by 15th September to save up to £400 on Conversion Conference passes or £500 on passes for eMetrics. Early bird prices for Predictive Analytics World are valid until 14th October and offer savings of £200. Combine any of these offers with the Bring the Team offer, saving you a further £100 on the registration of each additional team member signing up.For an overview of the whole event, please visit:http://www.datadrivenbusinessweek.com/london2011

About Rising Media
Rising Media is a specialised media company excelling in the production of business technology-related conferences and exhibitions. Rising Media currently produces events including eMetrics Marketing Optimization Summit, Conversion Conference, Search Marketing Expo, Predictive Analytics World, Internet Marketing Conference, Web Effectiveness Conference, Social Gaming Summit, Building Business Capability in the US, Canada, UK, France, Germany, Sweden and Australia. See http://www.risingmedia.com for more info.

Blog Partner Programme
Become an Official Blog Partner for any of our events; As an Official Blog Partner, you will:have a link to your blog listed on our Blog Partner page as well as a short description of your website and your logo; receive a discount code for you to post on your blog that will give your readers 15% off the price of registration; get a free pass to the conference when three people register using your code (and another for the next four, and then the next five, etc) – for more information contact Jackie Bissell.

For sponsorship and exhibit information, contact:
Nick Paul                        
Rising Media, Sales Director
Tel: +44 1580 714731

For all media enquires contact:
Jackie Bissell
Rising Media, Communications Director, UK
Tel: + 44 7710 612617


Source: PRWeb
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