Why were website owners fearing Jagger so much? Because when Jagger was introduced it did a few things that messed with the modern idea of search engine optimization. Many search engine optimization firms around the world started to panic as they were optimizing sites with trickery. But, even companies that were using white-hat SEO were affected. The number one thing I think effected rankings were the discrediting of reciprocal links. Even though this is white-hat optimization, it was a cheap way to make your website more relevant then it really was. This discrediting of reciprocal links happened in the first part of Jagger. This is when thousands of site owners did more than just panic. After the next two updates some reciprocal links came back but only the ones that seemed to be placed because of the relevant content containing the link. Other reciprocal links may never come back. There is still hope with linking however. Article submission is still 100% in Google's algorithm. This would have to be because of all the relevant content within the article. There are a few other key areas that were effected but almost everyone uses reciprocal links. Now is the time to use article submissions to gain your inbound links. Search engine optimization is not dead, it is just evolving.

Google also threw something else into the mix, Google Analytics. This program that they are offering can tell you a great many things about your website. With this tool you can better judge what you need to get done with a site to further rankings and sales conversions. Just one problem as far as I can see. If you do not know search engine optimization how will this information help the every day average person who doesn't have the knowledge to use html, other code, SEO, keyword analysis, and other things. It won't. But in the hands of someone that already knows good search engine optimization tactics this may be awesome. This a free program offered at Google. Many, many people will run to get this product even if they don't understand search engine optimization because it shows real time R.O.I. for AdSense accounts. So your thinking free huh? What's the catch? Well there is one catch. Google will have full access to the actual web stats of millions of commercial websites. They will use this info to research new technology. Ultimately they will use this information and new technologies to create a new algorithm for ranking websites. This has many of the site owners cowering in fear and wondering just how this new program will actually change the way rankings work.


Here at Blackwood Productions we handle search engine optimization, Copywriting, web design, article writing /submissions and more. The holidays are coming and the time to be seen on the major search engines is now, so you can get that Christmas rush. If you own a site and it is not being seen and you don't know enough about search engine optimization we are ready to serve you. Drop by our web site or give us a call toll free: 1-877-823-1543