Our job is to control the image of a client or person.

The techniques are to create sites and have them rank above negative postings that cause harm to a individuals brand or companies.

So creating a site that ranks requires proper SEO.

So how is this done?

#1 Make sure when building the site, it is optimized both on site that is what the search engines look at the code behind the site. Then, of course, the website itself what the viewer can see.

#2 Make sure the content on the website is well written and contains a few keywords you wish to rank for. However, don't overdo it with keyword stuffing. It is not acceptable as it once was. Remember content will always be king. Short little phrases and taglines are not enough today, 400 to 1000 words of relevant content giving the viewer more time on page, and search engines prefer to say offer a better user experience is preferred.

#3 Keep the graphics to a minimum. A site containing large graphics will slow the speed of the website down and open much slower. All graphics must be tagged with descriptions, and alt tags must be filled out correctly. Graphics are beautiful and needed, but content will win over straight graphics. So use the smaller pictures and optimize them with special software available by simply searching online. So make sure to compress all images.

#4 The website must be fully responsive. A company may have an existing website for many years and not be mobile friendly this alone will hurt how the site ranks. So make sure it works on all platforms and devices.

#5 Make sure you use Googles search console then follow their suggestions. After that create XML sitemaps, then submit it to the search console for indexing.

#6 Set up a blog section. This way content can be added regularly. Google will crawl the site frequently. The more they see that fresh content has been added, the more it will help improve in the rankings.

#7 Update all plugins if using Wordpress or CMS. What this means is, just like a car it needs constant maintenance. The downside of not doing regular updates is the site can be much easier to be compromised or be hacked.

JW Maxx Solutions is an online reputation management firm based in Phoenix AZ it has maintained an A Plus rating with BBB. The company also has offices located in Mexico and Panama City, Panama.

Source: PRWeb
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