Created over ten years ago, WordPress's success is the outcome of being a free program that's very easy to use. The platform's versatility can fit the needs of a simple blogger to a full fledged e-commerce store. However, one of the main issues faced by users is the lack of support for the open source application; hence the creation of WordCamp.
WordCamp brings together WordPress enthusiasts, specialists and users from all ends of the globe so they can learn and benefit from each others experiences. In this year's WordCamp in Melbourne Australia, one of the industry experts was a local, Mr. David Jenyns of Melbourne SEO Services.
During his detailed presentation, Mr. Jenyns talked the crowd through the importance of creating and using the right systems for their website businesses as well as how to evolve with the ever changing face of SEO. He pointed out that using easy platforms like WordPress are the best way forward, especially with video. Mr. Jenyns says, "SEO has had more changes over the past year than ever before, but one thing is here to stay and that's web video - it's truly the future of online marketing."
The online video enthusiast also commented that "video gives websites credibility and instant connections with the viewer. It also allows the ability to create valuable content and to duplicate it." He further explains the reason why video is the way forward through something he calls "the content contagion."
Regardless of what type of business it is, he says, "record a workshop, then cut it up into pieces and load those clips to YouTube. Rip out the audio and post them to iTunes, or better yet, transcribe the video and post it onto blogs and social media." He goes on to say that the old SEO methods of spinning content are long gone, "Using video is the easiest and best way to make one piece of quality content go a long way."
Mr. Jenyns' confidence in online video has been so strong that he created another company called
Melbourne Video Production, which produces professional web videos for small businesses. "I've been known to be a trend-spotter in the online space, and I'm putting my bets on web video."
In late April video SEO expert and founder of Melbourne SEO Services spoke at the popular WordPress conference called WordCamp 2013. His presentation revealed the new method for online marketing lies within web video. To watch his time onstage at WordCamp,
click here. Or to learn more about online marketing and video SEO visit
http://www.melbourneseoservices.com.
About Melbourne Video Production
Melbourne Video Production is a division of MelbourneSEOServices.com, a full service search engine optimization (SEO) consultancy, based in Australia, but with a worldwide client base.
Melbourne Video Production has the unique ability to combine their web video expertise with
strategic SEO practices from Melbourne SEO.
Director, David Jenyns, has, over several years, built a team of experts who are niche experts to support the business, and who share his ethos for ethical, professional internet marketing and web video.
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