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by Michael Bloch
http://www.tamingthebeast.net
Ecommerce is challenging enough and there's all sorts of fraud perpetrated by organized groups, but one of the most insidious is friendly fraud - as every single one of your customers is a potential perpetrator.
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by Gord Hotchkiss
http://www.enquiro.com
About 6 years ago, I had one of those life-changing moments that set me on a new path. I’ve always been curious. I’ve always had questions, and up to that point in my life, I was usually able to find an answer, with enough perseverance. But in 2003, I had a question that no one seemed able to answer. It didn’t seem to be an especially difficult question, and I knew someone had the answer. They just weren’t sharing it.
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Submitted by smrsubmissions
by Sharon Housley
http://www.feedforall.com
With all the vast amounts of information available on the web, it is becoming more and more difficult to sort through and find what you are looking for. RSS significantly lowers the signal-to-noise ratio. RSS has the unique ability to compile information and filter it, so you only see unique and relevant content. The information superhighway has become packed with content, and those familiar with technology are using RSS to filter the content, allowing them to drill down and access only the content they want, without having to wade through all the noise.
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by Andrew Spoeth
http://www.enquiro.com
- blogging from SES San Jose, 2009 -
At a conference like SES, you’ll find search agencies, representatives from the search engines, consultants, bloggers, … and marketers. The marketers will fall into dozens of categories, by industry, company size, etc., and B2C and/or B2B. I’ve spent a great deal of time with B2B marketers over the last couple of years at trade shows like this one, as well as in sales calls, webinars and client meetings. These are some of the questions you will hear them asking in San Jose. They will come up in sessions, in the coffee line-ups, and yes, maybe even occasionally at the #SearchBash.
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Submitted by axigen
Lately, there has been a lot of buzz about the brand new cloud computing paradigm. Supposedly, through this type of cloud resource, you would get the same performance and user experience levels as with classic systems. Some companies have moved word and spreadsheet processors online, while others plan to allow users to play HD quality games on demand, over the Internet – all striving to move from regular desktop related applications onto the Web.
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by Gord Hotchkiss
http://www.enquiro.com
This week, the latest in my “fireside chats” (courtesy Aaron Goldman) about past SEM memories.
In the early days of our search marketing business, our collection of SEO clients ran the gamut from slightly off white to shades of gray approaching black. Yes, back in the day we too did some stuff that wasn’t smiled upon by the anti-spam gods of the search universe. Of course, it was (and still is) sometimes difficult to determine where the line between white and black could be found.
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