by Admin
by Admin
by Michael Bloch
http://www.tamingthebeast.net
When we think of email marketing, what usually springs to mind are newsletters and dedicated blasts hawking our wares.
There's another form of email promotions that is often overlooked and will cost you next to nothing to implement - transactional email marketing.
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by Gord Hotchkiss
http://www.enquiro.com
Sometime ago, I wrote a column saying the fallout of the economic crisis would be a rapid evolution in marketing practices, speeding the transition from the old way of doing things to a much more dominant role for digital. In that transition, search would play a bigger role than ever. In the past few months, I’m seeing exactly that come to pass. People are serious about search, from the bottom right up to the top corner office. This isn’t playtime in the sandbox anymore; we’re suddenly moving front and center.
by Admin
Submitted by webmedia
Internet marketing is the business of both advertising and selling goods and services over the internet. This form of business is ever-increasing in popularity, with millions of people now making purchases on the internet. Internet marketing began in the early 1990s as primarily a means of product description, consisting merely of text descriptions. As technology progressed, internet marketing rapidly advanced to include pictures and other rich graphics as part of advertisements for products and services. After realizing the remarkable potential of this means of marketing, internet-based companies started opening their virtual doors for business. As opposed to what are now known as "brick and mortar" operations, these e-businesses offer their products and services to a growing number of consumers, conducting all, or nearly all, of their business in the virtual world of the internet.
by Admin
by Admin
by Gord Hotchkiss
http://www.enquiro.com
“and now the times are a changin’
Look at everything that’s come and gone”
Rob Griffin’s thought provoking column on The Death of Search started by poking fun at my summertime nostalgia, likening it to Bryan Adam’s lyrics. Well Rob, two can play that game.
by Admin
by Admin
by Admin
by Sharon Housley
http://www.feedforall.com
Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans.
Here are just some of the various types of content that businesses are turning into podcasts...
by Admin
by Gord Hotchkiss
http://www.enquiro.com
This summer, we had fires in the town I live in. From the back deck of my house, I could see the smoke and, as darkness descended, the flames that were threatening the homes in the hills above Kelowna. I had friends and co-workers that lived in the neighborhoods that were being evacuated, so I wanted to know what was happening as soon as possible.
I was sitting on the back deck, watching the progress of the fire through binoculars and monitoring Twitter on my laptop. My wife was inside the house, listening on the radio and watching on TV. Because I had an eyewitness perspective, I was able to judge the timeliness of our news channels and gained a new appreciation for the speed of social networks.
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