The titles that you use for your web pages are very important. They are an important factor for the ranking algorithms of search engines and they are the first thing that web surfers see when they find your website in the search results.
This white paper is sponsored by Gecad Technologies, the developer of AXIGEN, an alternative to Microsoft Exchange. While Exchange is a solid and robust email platform that has roughly 150 million users in its installed base, it has a higher TCO than AXIGEN and does not support a variety of server operating system or client access modes. It is important to note that the goal of this white paper is simply to compare the features and benefits of both Exchange and AXIGEN, not to denigrate the many features and capabilities of Exchange.
“In the future, everyone will be world-famous for 15 minutes.” Andy Warhol, 1968
When Warhol made his oft-quoted prediction, he was referring to the ability of media to push anyone into the bright glare of the spotlight for a fleeting brush with celebrity. What he couldn’t have anticipated was the strange twist the web would throw on that. The web democratized media and accelerated Warhol’s prediction. Viral fame doesn’t depend on tightly controlled channels like newspapers and TV networks, it seeps, oozes and sometimes gushes, propelled by users. All of us, including middle aged guys from New Jersey lip syncing to pop songs, kung fu fighting bears and teen age Star Wars obsessed wannabes, can now be famous.
The best 30 pay per click companies in the US have been announced by topseos for the month of July. These companies have been proven to drive traffic and increase return on the traffic coming to their clients' sites.
Plymouth, IN July 2, 2009 -- The independent authority in search, topseos.com, has completed its monthly list of the best pay per click companies in the world. After a strict evaluation process, topseos.com has narrowed down the list to 30 premiere web marketing firms focusing on PPC from hundreds of hopeful applicants. This list was compiled to showcase the best PPC firms the web has to offer.
It has been a little over five years since we at Enquiro, released our first white paper, Inside the Mind of the Searcher. The paper has been recognized as ground breaking research by many industry experts, including Danny Sullivan Search Engine Land and Anne Holland, founder of MarketingSherpa. The 30 page report discovered some startling findings about the way consumers search.
Getting listed on Google's first result page is great. It's not so great when you find out that you get a lot of visitors through your high search engine rankings but only a few customers.
Search engine optimization is pointless if your website does not convert visitors into customers. You'll actually lose a lot of money if you don't take the time to optimize the conversion rate of your website.
Filmmaker and internet video expert Michael Kolowich catalogs ten common mistakes professional marketers make in deploying video marketing programs on the internet.
Concord, Mass. June 29, 2009 -- Professional marketers frequently make major mistakes in deploying video on the internet, according to filmmaker and internet video expert Michael Kolowich. The result, he says, is a waste of video production dollars, not to mention squandered opportunities to get more marketing mileage out of a company's video investments.
This week we had a webinar on Digital Immigrants and Digital Natives. We showed brain scanning images, survey results and the work of Marc Prensky, Gary Small and other researchers, showing how technology has created a generational divide between our kids and us. But for me, it all came into sharper focus for me when I walked past our computer at home and saw my youngest daughter, Lauren, sitting there with crochet hooks in hand.
Shreveport, USA and Bucharest, Romania, June 24, 2009. -- Arcmail Technology, Inc. (http://www.arcmail.com), a leading provider of email archiving and management products, and AXIGEN (http://www.axigen.com), the professional messaging solution vendor, announced today the signing of a technological partnership aimed at offering comprehensive, high-end messaging and archiving solutions. The joint AXIGEN-Arcmail functionalities help companies of all sizes save time and money through improved, effective and secure usage and access to their email communication.
I am a big advocate of SEO 101. A lot of people these days are all about Web 2.0 or Web 3.0 and it shows. Have you seen some of the "crap" that is on the Web these days? Sure it might be flashy and fancy… from a design point of view, but quite often, it sure does not help with the user experience or with the ability to find relevant results in a given search engine. I guess by title, I am an organic search strategist. I focus on SEO initiatives to help my clients intercept their target audience. I help them provide content that is useful, informative and relevant to their audience.