Action plan: what to do when your Google rankings have dropped

by Admin


05 Dec
 None    Site Promotion

Copyright by Axandra.com
Web site promotion software

Has your website lost its rankings in Google? Did your rankings drop or did your website vanish completely from Google? In that case, your website might have received a Google penalty and you might have to file a reinclusion request.

The myth of Google ranking dip

by Admin


04 Dec
 None    Search Engines

Submitted by seoprodigy
http://www.seoprodigy.com

Quite recently, there was mayhem when top ranking websites suddenly lost their rankings, resulting in a considerable dip in traffic. To sum it up, Google SERPS began to display unacceptable websites with broken links, spammy content, and you name it. It’s nothing like what we can accept from Google.

Google couldn’t have chosen a better time to bring a bug into their system. Together with the economic meltdown, it was serious concern for webmasters. Well, they admitted that it was a bug in their algorithm that went away unnoticed and causing this huge shift in rankings. However, it’s all sorted now, and things are back to normal.

SQL database corruption due to index fragmentation

by Admin


03 Dec
 None    Programming

by Jonny
http://www.stellarinfo.com

When it comes to the performance of raw databases, the biggest performance gaining mechanism could be the use of indexes. Database indexes improve access to your stored data, so you do not have to scan whole tables for accessing your data.

Indexing saves a lot of CPU, memory and I/O usage. Though, it is useful for databases to use indexes, over time the indexes could become fragmented. It makes the SQL server performance lower than usual, delayed transactions, locking, blocking and decreased throughput.

Brands on Search: Connecting during consideration

by Admin


02 Dec
 None    Internet Related

by Gord Hotchkiss
http://www.enquiro.com

Last week, I talked about what brand can’t do on the Search Results Page. Today, I’d like to talk about one of the many things that brand can do on search.

If brands can’t build an emotional appeal on the results page, they can certainly reinforce their presence at just the right time. This was at the heart of our brand lift studies. Remember, we use search when our intent is squarely aligned with researching a purchase. We’re actively looking for information. And the appearance of brands can be a powerful influencer in these types of searches. Here are some of the surprising and not so surprising things we’ve found in our many brand lift studies (now done in 7 categories, 5 markets and with thousands of respondents):

PhatGuru.com releases unique gossip toolbar offering information on fashion and style

by Admin


01 Dec
 None    News

New York, NY - Phatguru.com is without a doubt the most unique fashion and entertainment site in the world. It is therefore fitting that we now have the most useful toolbar to compliment the site.

The recently released toolbar offers many reasons why it should appear on the top of your browser. The first benefit is having a search box in front of you at all times. Instead of having to leave your browser and open a new webpage, simply type in your desired search or keyword, and a new page with search results will appear. And for those loyal PhatGuru'ists who enjoy the constant updates of clothing sales, fashion samples, and local restaurant/bar reviews, they will now have easy and instant access.

Google's search engine optimization starter guide

by Admin


28 Nov
 None    Site Promotion

Copyright by Axandra.com
Web site promotion software

Two weeks ago, Google released a so-called search engine optimization starter guide for webmasters. Of course, the Google document does not tell you how your website can be listed on Google's first result page. It is more a checklist of things that you shouldn't do if you want Google to index your web pages. If you avoid the following things, it will be easier for Google to index your web pages:

Cell Phone Mysteries: What Are Dual, Tri And Quad Band Phones?

by Admin


27 Nov
 None    General

Submitted by chinavision
http://www.chinavision.com

The world of mobile phones is a confusing one, particularly for those wondering how to start a cell phone business, as GSM frequencies and GSM phones work in some parts of the world and not in others. So what is the background behind a GSM network? The GSM network was first suggested by a group of European technicians and policy makers in 1982. It didn't take long for consumers and phone makers to adopt the new network after it first emerged in 1991, and wasn't long before there was growing GSM coverage in an increasing number of countries.


Search Branding: A problem of metrics

by Admin


26 Nov
 None    Internet Related

by Gord Hotchkiss
http://www.enquiro.com

This whole question of branding in search came about because of a rather fuzzy definition: what exactly is brand lift? How do you measure it?

This was the problem we wrestled with when we did the first search brand lift study for Google and Honda. Failing anything better, we did the standard tests of aided and unaided message and brand recall. I’m not a huge fan of these metrics, because I don’t think they adequately capture the neural basis of brand. But given the nature of the study (which included a survey and some eye tracking) it was our only feasible alternative.


SoftLogica Announces Server Supervisor

by Admin


25 Nov
 None    News

Stop Losing Clients Due to Late Detection of Web Server Glitches

November, 2008 - Alexandria, VA -- SoftLogica Inc. announces the release of Server Supervisor, a server and network monitoring tool.

Server Supervisor monitors the availability and performance of various network resources, from local workstations to web and database servers with distributed architecture. It checks the status of all resource components in a manner that depends on the resource type and monitoring parameters specified by the administrator. The product is configured and administrated with help of a user-friendly web interface, which makes it easy to access from any location on the network over secure SSL connection. Different users can be granted different access rights according to their roles and tasks. It makes the product useful for people responsible for specific resources.

Business.com - What works for business contest

by Admin


24 Nov
 None    General

by ChrisD
http://www.enquiro.com

Our friends at Business.com are trying to encourage businesses to share successful business solutions with others in order to generate prosperity in today’s economic decline. Enquiro is proud to be involved with a competition of this nature.

The What Works for Business Contest is designed to help shift the focus from what’s wrong with the economy to what businesses can actually do to survive and thrive in 2009. Business.com wants to reward businesses showing ingenuity and resourcefulness during these uncertain times. They also want to share business solutions that have worked for others with businesses who are struggling to find answers to tough questions.

Have you solved a business challenge? Submit an entry describing your solution for a chance to win $10,000 and a year’s worth of publicity for your business.


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