The dos and donts of website navigation usability

by Admin


24 Nov
 None    General

Having poor website usability is like driving your car without a map through an area that you've never visited before. Unless you have an incredible aptitude for finding your way around, you're going to get lost. In addition, the more that you drive around, the more frustrated you're going to become. The possibility that you'll never want to return to that area increases significantly as the frustration is compounded. The same holds true for a website that possesses poor usability. Not only is the visitor going to have a difficult time finding their way around, but they could become extremely frustrated and never want to return to your website again. A lot of websites have great usability - why settle for one that induces headaches and forces the visitor to think too hard?


Is marketing and advertising the same thing

by Admin


23 Nov
 None    Internet Related

by Terry Detty
http://www.majon.com

Advertising is only a part of the bigger game called Marketing. Marketing encompasses complete conceptualization of a brand, right from research to designing to advertising to sale. Advertising, on the other hand is a component of the marketing process which is nothing but conveying the message through a variety of mediums which promote the product.


Are you paying too much for your AdWords ads?

by Admin


22 Nov
 None    Internet Related

Copyright Axandra.com
Web site promotion software

Pay per click marketing can be a good addition to organic search engine optimization. However, if you do it wrong, pay per click will cost you a fortune without bringing results. If you do it right, AdWords ads will help you to make money.


Promoting your product with organic search

by Admin


21 Nov
 None    Internet Related

by Michael Fleischner
http://www.marketingscoop.com

I've heard it time and again, "Paying for online marketing is killing my business." Many of the small businesses I consult with, and even some of the larger ones continually complain about the cost of online marketing and advertising, especially when it comes to pay per click advertising.


What are some ways to generate ideas for blog posts

by Admin


20 Nov
 None    Internet Related

by Manoj Jasra
http://www.enquiro.com

Rashard who is currently visiting Frankfurt asks: What should I do when I am fresh out of ideas to blog about? Thanks for the question Rashard and before I start I'd like to mention that before writing a post it's always good to to assess the value of your post to your readers. Will your post help them in any way?


Understanding the basics of link exchange

by Admin


19 Nov
 None    Internet Related

by Michael Fleischner
http://www.marketingscoop.com

Link Exchanging is the process of exchanging text links between websites. Webmasters exchange links to improve traffic through numerous inbound links or link popularity. Exchanging links is normally a free process (unless you choose a fee-based link exchange program), making link exchanges cost effective. Another benefit of using a link exchange program is that it helps improve search engine result placements.


Free web marketing - Webmaster tips

by Admin


17 Nov
 None    Internet Related

by S. Housley
http://www.feedforall.com

Not all web marketing needs to cost money. Aside from website submissions, there are a number of things that web marketers can do that are free, though they may be rather time-consuming. Other marketing tactics are relatively inexpensive, and are often well worth the investment.

Follow these basic steps to market your website and business.


Do reciprocal links get more weight than paid links

by Admin


16 Nov
 None    Site Promotion

by Jody Nimetz
http://www.enquiro.com

Thanks to everyone that has been sending their questions in to ASK Enquiro. We hope to go through them all and answer your questions in the near future. Keep sending them in. Lately we have been getting a few questions on link building. In fact Matt from Idaho had a couple of great questions on paid links.

New advanced installer 6.0 brings XML updates and imports 3rd party MSI packages

by Admin


15 Nov
 None    Software

Caphyon Ltd. announces the latest edition of its Windows Installer authoring tool. The new Advanced Installer enables developers and system administrators to easily build and repackage complex applications into reliable, ready to deploy MSI and EXE installers, patches and on-line updates.

Uniquely focusing from its very beginnings on the ease of use, Advanced Installer is completely GUI-driven, with intuitive and simple access to all the powerful functionality it offers. Friendly wizards, smart assistants and re-packagers allow even non-experts to produce complete, valid and reliable installers in mere minutes, saving enterprises tens of thousands in training and implementation costs.

By using exclusively the industry standard Window Installer engine without proprietary scripting languages, and by carefully following its recommendations and best practices, Advanced Installer strives to create some of the cleanest, most correct MSI packages which effortlessly pass validation tests and logo certifications.

Troubleshooting - how search engines can misunderstand your web pages

by Admin


14 Nov
 None    Site Promotion

Copyright Axandra.com
Web site promotion software

This is a common problem. Your web designer has created a beautiful page with nice graphics and great Flash animations. Unfortunately, it seems that search engines won't list your website no matter what you do.

There can be several reasons:

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