Google's upcoming service Google Base shows a clear trend: search engines try to make their search results and ads as targeted as possible.
Search engines want to customize their results for the individual user based on the interests and the local region. It's likely that local search features are going to become more important than it is today.
Caphyon LLC is pleased to announce the release of Advanced Link Manager 1.1, a tool that helps manage your web site incoming links. Advanced Link Manager runs on Mac OS X, Windows 98/2000/XP, and Linux.
Almost all major search engines that exist today, rank a web page based on the number and the quality of links that point to that web page. Advanced Link Manager helps you monitor your incoming links, keeping you informed as to where they come from and what their content is.
With Advanced Link Manager you can also track your backlinks evolution in time. Some domains have various links to your site, distributed on various pages belonging to that domain, of which only a few bring you relevant traffic. You should be very interested that these important links stay where they are, so tracking their status becomes a necessity. Advanced Link Manages does this for you automatically, through its ability to create updatable reports and meaningful graphical charts.
We are taught to recycle paper, cans, bottles and plastic but marketers rarely discuss the value of repackaging and repurposing content. Publishers and marketers alike have embraced content syndication and RSS but few have considered the value beyond the actual syndication. Consider an alternative communication channel that reaches a new or different audience.
Repurposing and repackaging content or information so that it can be consumed through a variety of mediums is not a new concept. Many businesses today sight increased communication as a common goal. Cost conscious businesses with tight budges are often interested in minimizing work loads and cost, while increasing communication. By presenting the same information in different ways and formats, businesses are able to increase the reach and communication, while remaining cost conscious.
It was February 2001 when we first introduced you to the idea of the Invisible Web. Since then the term has taken off and has come to symbolize all that web content that is out there, yet inaccessible to search engines.
Yet even in today's highly competitive search engine marketing space there are many websites which just aren't search engine friendly.
While many CMS vendors, both open source and commercial, have embraced the idea of search engine friendly URLs, custom meta tags per page, efficient navigation and so on, too many designers still find it too much work to build or change a website to make it search engine friendly.
I look at a lot of sites on a daily basis. There are a lot of common problems I see on sites. Some people may have tags set-up improperly or use tags that have no real purpose. I have compiled a list of the 5 top do-it-yourself SEO errors. It's safe to say that many do-it-yourselfers may have at least one of these errors on their sites. These should help you omit these often costly mistakes and pull you up in the ranks.
You have probably noticed that Google is currently updating its ranking algorithm. This seems to be a major update because many webmasters have seen big changes in their rankings.
The PageRank of www.MSN.com dropped to PR2 in this latest update so there really seem to be some big changes in the new algorithm.
More and more website owners and web designers are beginning to understand the value of SEO. They know that SEO is one of the most, if not the most effective form of advertising on the internet. Surprisingly, I still come across web designers that still do not know what SEO is or who question the necessity of it.
Some web designers know SEO is important. However, most do not offer it to their clients. Usually, this is because they don't want to pay someone to do it for their clients. More importantly...they don't care. They want to design your site and get out. They know you can greatly improve the value of your site by implementing an SEO friendly design into the build and save you money in the process.
I listened to the Yahoo! earnings call this week and one thing struck me as quite interesting.
The use of branded keywords in paid search is growing. In fact Yahoo! claims that its top 200 advertisers use Yahoo! paid search to promote their brands.
They realize that they need to be involved in the research process even if they can't directly measure conversions offline.
More Than 20 Million U.S. Households Will Subscribe to a VoIP-Based Telephone Service by 2010
NEW YORK, NY - October 25, 2005 -- JupiterResearch, a division of Jupitermedia Corporation (Nasdaq: JUPM), forecasts that by 2010, 20.4 million U.S. households will subscribe to a Voice Over Internet Protocol (VoIP)-based broadband telephony service, a dramatic increase from the 1.2 million subscribers in 2004. JupiterResearch's report entitled, "U.S. Broadband Telephony Forecast 2005 to 2010," contains detailed findings including predictions on how cable companies are well positioned to dominate this market, while offering advice for independent providers, such as Vonage and Packet8.
We owe our very existence to the caveman's (and cavewoman's) ability to know when to run away. Without this vital skill, we would have died out as a species long ago. In the time of the caveman it tended to be a lot easier to identify and respond to danger than is it today. Not a lot of time was lost standing around trying to identify the intentions of the saber-tooth tiger that was chasing the tribe.
Just like their ancient ancestors, modern day website managers/owners need to be aware of and avoid danger. One of the most dangerous times for websites is during a website re-design. Today the survival of many websites depend on the ability of the website owners/managers to recognize (and run away from) danger during a re-design.