The world of search engine optimization has changed a lot over the past couple years. Matter of fact it has changed a lot in the past few months. Five years ago no one designed their sites to be search engine friendly. Webmasters who did know a little bit about search engine optimization may have added some keywords into the meta tags but this was the extent of SEO. Now days without proper search engine optimization your web site will not get found by the general public. This will be the death of your e-business and you if you rely solely on the internet for your income. Search engine optimization will not happen to your web site over night. Instead it can be a long hard process. Given enough time you will see the fruits come to bare from the effort you put into it.
Web directories are an important component to search engine positioning. Directories come in all shapes and sizes, some are generic, while others are highly specialized. Directories, are defined as categorized topics or collections of information organized into a tree like structure where categories are used to define each groups association.
Google Sitemaps is another way for webmasters to inform and direct Google's crawlers. Google Sitemaps does not help you to improve your rankings on Google. It is just another way to invite Google's spider.
You can find further information about the basic features of this service in the Google Sitemaps article we published in June.
It's been almost 6 months since I last sat down to take a look at how search is doing. At that time I was looking for relevant and timely information on a Tsunami that happened off the California coastline.
Prior to that I had written articles on search relevancy in which I questioned how well the search engines were doing with helping users find answers to their problems.
So I thought I'd address the issue again, since it's been a while to give you my thoughts and feelings on how search is improving.
Let me tell you that in the past 6 to 12 months I'm almost exclusively using Google now. In past articles I said I preferred Google but did use Yahoo! and even Ask Jeeves but now it's all Google.
The growth and popularity of blogs in general has been phenomenal within a very short period of time. Blogs or web logs as they were previously called is where all the action on the World Wide Web is, right now.
It is amazing how quickly web sites have been relegated to the back seat. Actually the role of web sites is rapidly being re-defined but it is clear blogs will be the place where all the traffic will be congregating for a long time to come. What some thought was a passing fad is clearly here to stay and is a permanent development that has already had far reaching effects on communications and the way we transmit and receive information.
Yet most entrepreneurs who have quickly jumped onto the blog bandwagon do not seem to fully understand and appreciate what blogs are really all about. Worse still, many of those who have remained away have no idea what all the fuss is about.
If you're a local business and currently marketing on the Internet, you should be very excited. Your customers are turning to the Internet to find businesses like yours. It is the next wave of the Internet, or more like a Tsunami.
On the other hand, if you are sitting on the sidelines, you should be very concerned. For those businesses that do not adapt their marketing strategies, they will suffer grave consequences.
Some time ago I was discussing website marketing content with a new client.
It seemed that no matter what content and writing style we suggested to the client, he simply did not agree. He knew what he wanted to see when he got to a website, and we were simply off base.
Unfortunately, he was not his website's target audience. In fact, his target audience was (and still is) female. Even though the client was balking at our suggestions, we were clearly building a rapport. So I asked him directly, "What percentage of your customers are men?"
A few days ago, Google released a new service with the name . Google Analytics is basically a rebranded version of Urchin, a web analytics service that Google purchased in March.
MP3 Tag Assistant Pro is a robust multipurpose tool to manage tags, file lists, and play lists; compare and update tag information from web databases; keep inventory of music files. Its rich functionality combines with ease of use to provide for better management of music libraries.
AssistantTools.com announces the release of the final edition of MP3 Tag Assistant Pro, a dedicated tool for music file management. This release consummates almost two years of development efforts and offers rich functionality for inventory keeping, play list management, and access to web databases of albums and lyrics. Support for a full spectrum of tag information and a choice of modes, both manual and automated, helps swiftly generate, edit and manage tags, file lists, and play lists. Extended capabilities make MP3 Tag Assistant Pro useful for music library management as well as business use.
So, you've decided that your company needs a web site. Now what? Since we are ultimately talking about your "online business image", unless you yourself have web design experience, finding that perfect web designer to create your company site is a very important next step. If you've never had a web site created before, you will find that there is quite a lot to consider if you want your site to be successful, and you may have to do a bit of homework to find the right person for you.