Google has recently filed a patent that details many points that Google uses to rank web pages. The title of the patent is "Information retrieval based on historical data" and it confirms the existence of the Google sandbox and that it can apply to all web pages.
In this article, we're trying to find out what this means to your web site and what you have to do to optimize your web pages so that you get high rankings on Google.
If you haven't already heard, there is a new Google Patent circulating which outlines what may be happening within the Googleplex in terms of rankings now (and in the future).
The fact that most people in our industry have tuned in on seems to be that Google may be weighting links based on various criteria including age, or freshness as well as relevancy. Why everyone is focusing on this, when there are many other topics covered in this patent is beyond me.
Of course if you plan on reading a patent - any patent - may I recommend a large cup of coffee to keep you from nodding off? I did and it helped me. Not to say this, or any other patent, is boring reading. In fact I found this one quite fascinating.
Spain's Beta Site is First in a Series of European Expansion Initiatives
OAKLAND, Calif., April 5, 2005 -- Ask Jeeves(R), Inc., a leading provider of information retrieval technologies, brands and Internet advertising services, today announced the launch of a Spanish version of Ask Jeeves. Currently available at http://es.ask.com, the search service is expected to formally launch this summer at www.askjeeves.es. Ask Jeeves Espana, which is in beta, is based on the Company's flagship consumer search site Ask Jeeves (www.ask.com), and follows Ask Jeeves' expansion into the United Kingdom and Japan. It is the first in a series of international growth initiatives to be announced by the Company this year.
Caphyon LLC is pleased to announce the release of Advanced Web Ranking 3.9, a tool that helps check your web site position on all major search engines. Advanced Web Ranking runs on Mac OS X, Windows 98/2000/XP, Linux and Solaris.
Checking your web site position is a very time consuming task. For example, if you have 10 keywords that you want to monitor, and you want to check the top 20 positions for 10 search engines, you need to perform about 200 (10 keywords * 10 engines * first 2 pages) individual searches to get the results. Then you need to compare the results one by one to find where your site is positioned. It may take you days to complete this task if you do this manually. That's where Advanced Web Ranking comes to help.
With very few exceptions, if you have a business, you probably have, or should have, a web site in your marketing strategy. But in the wide open market of web hosting services, the quality, costs, and features vary wildly. This article will help you research and consider the elements that matter in a small business web host, if you decide to make the decision yourself and without professional assistance.
Some webmasters have observed significant ranking changes in Google's search engine result pages. It seems that Google has tweaked its algorithm again or that it is still fine-tuning the way it ranks web pages for its next algorithm update.
I have been waiting for Yahoo! 360 since I knew it would be coming out earlier this year. I am excited for this product because I think social networking of this style is the key to offering us more relevant search results.
By doing some non-obtrusive profiling of users and their online habits I think search engines like Yahoo! can learn what we are looking for when we are online.
The problem I had however was that this was invitation only. Sure I had my email address submitted to them, but I wasn't really expecting a formal invite from Yahoo! to join Yahoo! 360 just yet.
So what did I do? What any good researcher does - I went looking for sites offering free invites.
RSS, or Really Simple Syndication as it is commonly known, is a technology that gives webmasters the ability to easily distribute and publish syndicated content on the Internet. It seems like all Internet businesses now have RSS feeds available; at least your competitors do. You have finally made the decision that you have to have one. Where do you start?
If you do any searching on Yahoo! regularly as I do daily, you may have noticed that there has been a slight change to the search results.
Of course, if you are looking at the page you won't likely see it, unless you can read the HTML as it is executing, but if you were to look at the HTML you would see that there is a new link on the page - one that is for all intents and purposes invisible, but one that could change the search landscape quite substantially.
We've seen these "new" links on other engines, most notably the new and improved MSN, but not anywhere else. I'm talking about RSS feeds for search results.
RSS offers webmasters a unique opportunity to display fresh content on websites. While publishing an RSS feed is a great way to generate site interest and increase communication, syndicating and displaying feeds from related relevant sources can also generate interest, increase traffic and improve search engine ranking.