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by Gord Hotchkiss
http://www.enquiro.com
Aaron Goldman and I agree -- it's time for Google to rethink its mission statement. But we disagree on the reason. Goldman thinks it's time "to call a spade a spade" and for Google to come clean on their intention to grab as many ad dollars as possible. From this perspective, the change in the mission statement is really just to better align it with Google's business.
by Admin
Copyright by Axandra.com
Web site promotion software
Earlier this month, Google announced that they will release several new anti-spam algorithms this year. The first algorithm update has just been released and it deals with content farms
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by Michael Bloch
http://www.tamingthebeast.net
Looking for cheap backlinks? Be careful where you obtain them as you may be making enemies, doing damage to your brand and probably not getting any search engine ranking juice anyway.
by Admin
by Michael Bloch
http://www.tamingthebeast.net
Google's AdSense program is a great way for publishers to make money, particularly if they aren't interested in putting the time into affiliate programs as a way of raising revenue.
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by Charlotte Bourne
Last year’s Yahoo!/Bing merger increased the importance of optimizing for Bing, since the engine now accounts for additional market share. But optimizing for Bing has been a bit hard to do, partially because of limited functionality within the Bing Webmaster Tools interface. Bing Webmaster Tools got a facelift in the middle of last year that left it with minimal functionality. However, a few recent changes show there’s been some nice development with the tool.
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by Chris Pinkerton
The most popular question in search is “what’s next”? There are thousands of opinions, blogs, studies and even conferences devoted to this very topic. The masses tend to head toward the thought of defining the perfect search experience, or perfect search engine. Is this really what is needed, the perfect search engine?
by Admin
Copyright by Axandra.com
Web site promotion software
Reciprocal links were the first social element on the World Wide Web. They existed a long time before the term "social media" even existed. The concept of a reciprocal link is simple:
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by Gord Hotchkiss
http://www.enquiro.com
After a brief detour last week (thanks for the many heartfelt messages for my Uncle Jim) I want to return to my exploration of the role of risk and reward in our online consumer behaviors. We looked at the low risk/low reward and low risk/high reward quadrants. Today, we’ll continue by exploring the high risk/low reward quadrant.
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by Christian Arno
http://www.lingo24.com
With only around a quarter of internet users being native English-speakers, and with the majority of multilingual users placing more trust in websites written in their own native language when it comes to making purchases online, website localisation and multilingual SEO are becoming increasingly important aspects of online marketing.
by Admin
Copyright by Axandra.com
Web site promotion software
It's a no-brainer that changes on your web pages influence the position of your website on search engines. However, it's not so clear how search engines react to the changes on your site and what exactly causes the changes in the search results. A new search engine patent might have some answers.
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