Pubcon Las Vegas 2012 to Feature All-New Four-Track Pubcon Masters Group

by Admin


10 May
 None    News

Pubcon Las Vegas 2012, the premier social media and optimization conference, is pleased to announce an astounding new lineup of speakers for our popular Pubcon Masters Group intensive training program, featuring four premium tracks dedicated to pay-per-click (PPC) and landing page optimization, social media marketing, search engine optimization (SEO), and in-house SEO.
 
Austin, TX - May 09, 2012 -- Pubcon Las Vegas 2012, the premier social media and optimization conference, is pleased to announce an astounding new lineup of speakers for our popular Pubcon Masters Group intensive training program, featuring four premium tracks dedicated to pay-per-click (PPC) and landing page optimization, social media marketing, search engine optimization (SEO), and in-house SEO.

Official Google statement: ranking algorithm updates in April

by Admin


09 May
 None    Search Engines

Copyright by Axandra.com
Web site promotion software

Google has announced that they made 52 changes in April. Which of these changes are relevant to your website rankings and how do you have to react to these changes?

Pubcon Masters Group to Offer Strong Organic SEO Training Program

by Admin


08 May
 None    News

The Pubcon Masters Group organic SEO track will feature intensive day-long educational workshops featuring Trackur chief executive Andy Beal, Joe Laratro, president of Tandem Interactive, MarketMotive.com SEO faculty chair Todd Malicoat, and Michael Gray, president of Atlas Web Service.
 
Austin, TX - May 07, 2012 -- Pubcon Las Vegas 2012, the premier social media and optimization conference, is thrilled to announce a strong lineup featuring some of the world's best organic search engine optimization (SEO) leaders for a full track of the popular Pubcon Masters Group intensive training program

Optimizing Your Website for Mother's Day

by Admin


07 May
 None    Site Promotion

by Ian Everdell
http://mediative.ca
 
Mother’s Day, one of the largest gift-giving events of the year, presents an opportunity to optimize your website and take advantage of the spike in online sales.

According to a study by the National Retail Federation:
 
  • The average amount expected to be spent on Mother’s Day this year is $152.52.
  • 66.4% of people surveyed said they would be buying flowers for Mother’s Day
  • Clothing (32.8%) and jewelry (31.2%) will also be popular gift choices.
 

A Refresher in Maximizing PPC Advertising - Match Types Part One

by Admin


04 May
 None    Internet Related

by Darlene Moore
http://www.mediative.ca

A com­mon mis­take in a Google AdWords cam­paign is to not make use of the avail­able match types. Using dif­fer­ent match types can help in the iden­ti­fi­ca­tion of addi­tional key­words, increase Click Through Rate CTR, increase Qual­ity Score QS and decrease cost.

SEO Company Ajax Union Promotes Social Media and Google AdWords Webinar Series for May

by Admin


03 May
 None    News

Internet marketing agency Ajax Union is rolling out its webinar series for the month of May to help aid other companies with small business internet marketing in a variety of topics like using social media to boost web presence and readership.

Brooklyn, NY - May 02, 2012 -- SEO New York company Ajax Union, which has witnessed steady growth and expansion in its portfolio of holistic small business internet marketing services since its founding in 2008, is announcing its upcoming appearance at the New York XPO for Business. Available online at http://www.AjaxUnion.com, the search engine agency will be exhibiting at the XPO on May 2-3, 2012; held at the Javitz Center in the Hell’s Kitchen neighborhood of Manhattan, the 7th Annual New York XPO for Business is the largest trade show designed specifically to showcase small and mid-sized businesses.

Google releases two new ranking algorithm updates

by Admin


02 May
 None    Search Engines

Copyright by Axandra.com
Web site promotion software

It seems that Google releases a new ranking algorithm update every week. Last week, Google’s Matt Cutts announced that there is another algorithm update that targets web spam. What does this mean for your rankings and how must you react?

Search And The Age Of 'Usefulness'

by Admin


01 May
 None    Search Engines

by Gord Hotchkiss
http://www.mediative.ca

There has been a lot of dig­i­tal ink spilled over the recent changes to Google’s algo­rithm and what it means for the SEO indus­try. This is not the first time the death knell has been rung for SEO. It seems to have more lives than your aver­age barn­yard cat. But there’s no doubt that Google’s recent changes throws a rather large wrench in the indus­try as a whole. And in my view, that’s a good thing.

Ballantine Digital Explains how Panda and Penguin is Changing Search Engine Optimization Forever

by Admin


30 Apr
 None    News

Ballantine Digital, a provider of SEO and social media solutions to mid-sized companies, has recently added a new blog post that describes how the changes to the Google search algorithm have had a significant effect on websites across the Internet.

Wayne, NJ  -- Ballantine Digital, a provider of search engine optimization (SEO) and social media solutions to mid-sized companies, has recently added a new blog post that describes how the changes to the Google search algorithm have had a significant effect on websites across the Internet. The updates, titled “Panda” and “Penguin”, affected many websites in significant ways, some positive, some negative.

Google AdWords, Quality Score & the Cost of 'Normal' - Part 2

by Admin


27 Apr
 None    Internet Related

by Marta Turek
http://www.mediative.ca

Last week, in Part 1, we mapped out some changes to land­ing pages and des­ti­na­tion URLs that had an impact on Google AdWords per­for­mance met­rics. In this post we will review Google’s feed­back to the scale of the changes in PPC met­rics and also pro­vide some rec­om­men­da­tions to min­imise the impact on your PPC account performance.

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