The architects of the most powerful search engine in the world have included some really handy algorithms in their service, which allow searchers to quickly locate particular and specific types of information...
With only around a quarter of internet users being native English-speakers, and with the majority of multilingual users placing more trust in websites written in their own native language when it comes to making purchases online, website localisation and multilingual SEO are becoming increasingly important aspects of online marketing.
It's a no-brainer that changes on your web pages influence the position of your website on search engines. However, it's not so clear how search engines react to the changes on your site and what exactly causes the changes in the search results. A new search engine patent might have some answers.
Most people know that in today's shifting business climate, having a website is no longer optional, but a necessity for those who wish to succeed. The lack of a website instantly conveys a negative image about a company, no matter what industry the business is a part of. The fact is, however, just having a website is no longer enough. As competition increases each and every day, it is becoming more and more important to have a site that is both highly functional and extremely well-designed. A well-designed site will not only bring in more users, but will likely keep them there as well.
MyClicks, a London based digital marketing agency specialized in pay-per-click campaigns and SEO (search engine optimization), has recently launched a market report news service. The reports allow marketing professionals and management to follow online trends within their specific industry area, compiling statistics and analysis on online search terms and activity.
January 7, 2011 -- MyClicks, a London based digital marketing agency specialized in pay-per-click campaigns and SEO (search engine optimization), has recently launched a market report news service. The agency is compiling industry-specific quarterly reports in areas such as financial services, insurance products, real estate, renewable energy and many others.
New apps help retailers, brands and agencies run smart, white-label social media marketing programs and campaigns aligned with the grain of consumers’ natural behavior on Facebook. Delivered as a subscription service, and priced per-campaign or monthly by the number of fans - with unlimited campaigns, Offerpop makes it easy to get people to participate with your brand and spread the word.
New York, NY January 5, 2011 -- Offerpop (http://www.offerpop.com), an innovative social media marketing software company, today announced public availability of its next-generation marketing campaign tools for Facebook. Designed for retailers, brands and agencies, the new apps enable interactive contests, games, polls and exclusive offers on Facebook, all in a white-label, branded experience.
Last week, I explored how two parts of our brain, the Nucleus Accumbens and the Anterior Insula, are key in driving our buying behaviors. I compared them to the gas pedal and brake of our buying “engine”. The balance between the two is key to understanding how we are driven towards our ultimate decisions. The Nucleus Accumbens drives our anticipation of an emotional reward, and the Anterior Insula creates anxiety around areas of risk.
Getting links to your website is one of the most important and one of the most difficult tasks that you have to do if you want to get high rankings on Google.
If you want to improve the rankings on your website on Google, it is often much easier to improve your existing backlinks than getting new links to your website.
The lowest rates offered for search marketing conference SMX West are only available until January 8. Conference programmed by search marketing authorities Danny Sullivan and Chris Sherman, the editors of Search Engine Land.com. Agenda to include more than sixty sessions on paid search advertising, search optimization, social media marketing and more.
Redding, CT January 3, 2011 -- Search engine marketing conference Search Marketing Expo – SMX West will be held March 8-10 in San Jose, CA. Those interested in attending can take advantage of lowest-available “super early bird” rates until January 8.
The publishers of leading search and internet marketing news sites Search Engine Roundtable and Search Engine Land announce advertising partnership
Redding, CT and Suffern, NY January 3, 2011 – Advertising on Search Engine Roundtable will be sold exclusively by Search Engine Land publisher Third Door Media beginning today. Search Engine Roundtable is published by RustyBrick, Inc.