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by Rob Sullivan
http://www.enquiro.com
I listened to the Yahoo! earnings call this week and one thing struck me as quite interesting.
The use of branded keywords in paid search is growing. In fact Yahoo! claims that its top 200 advertisers use Yahoo! paid search to promote their brands.
They realize that they need to be involved in the research process even if they can't directly measure conversions offline.
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by Brenda Wright
http://www.enquiro.com
We owe our very existence to the caveman's (and cavewoman's) ability to know when to run away. Without this vital skill, we would have died out as a species long ago. In the time of the caveman it tended to be a lot easier to identify and respond to danger than is it today. Not a lot of time was lost standing around trying to identify the intentions of the saber-tooth tiger that was chasing the tribe.
Just like their ancient ancestors, modern day website managers/owners need to be aware of and avoid danger. One of the most dangerous times for websites is during a website re-design. Today the survival of many websites depend on the ability of the website owners/managers to recognize (and run away from) danger during a re-design.
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SCALE is inviting all Open Source organizations to participate in the fourth annual So Cal Linux Expo.
Looking for an effective way to tell your product story and demonstrate its latest features to both new users as well as Linux veterans? Join other prestigious members of the Open Source community as they combine forces at the preeminent Linux exposition in the West. The fourth annual Southern California Linux Expo brings together businesses, academic institutions and the Linux community in Los Angeles on February 11-12, 2006.
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by S. Housley
http://www.feedforall.com
Creative Commons is a nonprofit organization that allows artists, authors, publishers and musicians the option of creating and defining a flexible copyright for their creative works. Creative Commons was officially launched in 2001 by a group of intellectual property experts, lawyers and web publishers. Creative Commons licenses cover art, music, and writing, but is not designed for software.
A Creative Commons license allows creators to place conditions on their copyrights. Traditionally, copyrights restrict the rights of others from modifying or distributing copywritten works. Creative Commons licenses offer flexibility by allowing the creator (copyright holder) the ability to choose what limitations they want in place with respect to specific copywritten works.
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by Chet Holcomb
http://www.internetpromotions.biz
In the 'good old days' - about three years ago - you used to keep in-touch with your customers using phone calls, email messages and face to face meetings. Nowadays the world has changed. People expect even more frequent updates, yet it's nearly impossible to meet with every business contact on a regular basis.
Thankfully, blogging has come to the rescue. Setting up a blog on your web site - and having an associated RSS feed - means you can keep in constant touch with your clients and potential customers. Plus you don't have to email them and they can get your latest news without having to visit your web site.
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