by Admin
Web templates are raw materials that need to be refurnished/edited to be published online. Editing web-templates could include content insertion, graphic insertion/modification, inserting company logo, changing styles, changing links, changing flash images etc. Editing is quite easy but in case you feel otherwise you can always make use of template customization services that most template providers offer at affordable costs. Some template providers like http://www.buytemplates.net offer affordable customization services irrespective of where you actually purchased the template from. This article discusses the techniques that you can use to edit your web templates effectively to create unique looking websites.
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by S. Housley
http://www.feedforall.com
Affiliate programs are commonly misunderstood, in order to understand affiliate programs lets start with terminology. For clarification purposes, an affiliate is defined as any "referrer" or website that promotes a product in an effort to earn revenue. A merchant is defined as someone who owns a product and is sharing revenues with an affiliate based on the affiliate's performance. Affiliate programs can drive targeted traffic to your website.
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by Martin Lemieux
This you DO NOT want to miss: The newest report out on "seeing" what people look at when they browse through your site and how they react to certain layouts, headlines, images, and text formats.
Do you really want to know what people see when they visit your site? You think you're ready for the harsh reality?
The project managers of the EYETRACK III team, Steve Outing and Laura Ruel seem to have done quite a bit of work and I want to thank them for their findings.
So how do we utilize this new found information ? Knowledge is only power, unless it is applied.
by Admin
by Karon Thackston © 2004
http://www.learn-copywriting.com
Headlines are, without a doubt, one of the most important elements in copywriting. As has been said countless times before, if you don't get your readers' attention with the headline, the chance of them reading your copy is virtually none. But headlines (and sub-headlines) play a vital part in the copywriting process for other reasons, too.
Whether we, as copywriters, like it or not, the fact is most people will not read all the copy word for word. Headlines can help fill in the blanks in several ways so "skimmers" still get the gist of the information included in the copy.
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by Eileen Parzek, © 2004
http://www.soho-it-goes.com
If you are in business, you have undoubtedly heard about branding; in fact, it seems like 'branding' is all the rage right now. Branding a business - figuring out what makes it unique and special, and creating a visible, repetitive presentation of it - is one of the cornerstones of Business Marketing 101.
But have you heard about "personal branding?" This is when you think of yourself, an individual, in similar terms. What do people think of, when they think of you? It is a concept that is particularly relevant to solo entrepreneurs and micro business owners. As such, the brand you develop becomes about you, as much as it does about your business. You ARE your business, after all.
by Admin
by Rob Sullivan
http://www.enquiro.com
There are some new and exciting changes happening in our industry. This article outlines just a few of the most recent.
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by Rob Sullivan
http://www.enquiro.com
Every day I receive hundreds of emails from Google news about the changes in our industry and the internet in general. And my first response is always "wow that is so cool - it's going to make our lives so much better."
In essence, what is happening is that there is going to be a divergence in how the web is served. No longer will results differ from the person searching on the web with their computer versus their PDA or wireless phone. The only difference really will be how granular you want the results to be.
by Admin
by Martin Lemieux
http://www.smartads.info
In Part 1 of Google Page Rank Is Dead - Or Ist It? I discussed how Google's Page Ranking System has become obsolete, but at the same time, many business savvy entrepreneurs still give it credit and could possibly discredit or credit your website accordingly to it's rank.
"Let's really go in depth to take our 1st steps towards leaving Google's page ranking behind!"
If you're like 1000's of people online, you've been following page ranking so close for so long, it can be really tough for you to break the habit. "No habit can be completely broken, it must be replaced with another".
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by Gord Hotchkiss
http://www.enquiro.com
I was asked by SEMPO (the Search Engine Marketing Professional Organization) to speculate on the future of search marketing. Then came the hard part: Limit it to one column.
The thrilling part of speculating about any aspect of the Internet, particularly search, is its virtually limitless potential. Every day new possibilities open up. I still believe that the Internet, and whatever it eventually morphs into, will be the single biggest factor in history to change our society. It already reaches into every aspect of our lives, and you ain't seen nothin yet! Borders will crumble, the world will be at our fingertips, lines of trade will change completely, and our interactions with others, will change forever.
by Admin
by Martin Lemieux
http://www.smartads.info
For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google's way of measuring your pages accordingly.
But there is a problem...
More and more we tend to see NO consistency with page ranking at all. Please don't confuse the difference between "page ranking" & "search engine ranking". The two are completely different.
With this method of measurement, we could quickly see how much or how little a person has put into promoting their website. A high rank of 6,7,8,9,10 is sometimes held as something honerable to have for your site but does it really matter?
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