by Admin
by Sharon Housley
http://www.feedforall.com
Although podcasting is new, it is well on its way to becoming a mainstream communication medium. Podcasting, simply put, is audio files that are delivered via RSS. Many people believe that podcasting is solely for the distribution of music files, but really, nothing could be further from the truth. This emerging method of audio file distribution has opened an array of marketing and communication opportunities to businesses. Currently, most who are familiar with podcasting are technically savvy, but it is clear that podcasting will be more than a passing fad as many businesses are adopting podcasting and employing it in unusual yet powerful ways. Podcasting can be used for talk shows, tutorials, music demos, educational training, stories, comedy clips, debates or even foreign language tutorials.
by Admin
by Rob Sullivan
http://www.enquiro.com
If you are a regular reader of these articles, you know I have been speculating on the future of Google and commenting on other recent developments. Recently, I came across an interesting blog post, thanks to a co-worker. In the post, the author states that Googlebot has been visiting his iCal enabled calendar a lot in the past few weeks.
This leads one to speculate that perhaps this could be Google's next big free application. And it makes sense from many levels.
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by Brenda Wright
http://www.enquiro.com
A few days ago, I received an e-mail from our Sales Department with a link to the latest internet article spelling out the appallingly high rate of PPC click fraud on the internet. The article used the often quoted "50% of clicks are fraud" and painted a truly dismal picture. The e-mail came with a request to write an article to let our readers know what they can do to combat this well-reported problem.
A day after that, I received an urgent e-mail from one of our new PPC clients. The client was most concerned after looking at recent Overture click activity. They felt they might be the victims of click fraud. We checked it out thoroughly, and they weren't. Our return e-mail gave us an opportunity to let the customer know how glad we were that they are tracking PPC - and an opportunity to share some useful PPC click-fraud information.
by Admin
by Dianne Beiermann
http://www.productpressrelease.com
For many of us, the idea of getting free publicity can be a confusing and daunting task. So why do it? Because free publicity really works and if you are looking for ways to attract new customers to your internet business, free publicity is by far one of the best ways to do it. I am going to share with you five key steps to getting free publicity for your products. They go as follows:
by Admin
by Karon Thackston © 2005
http://www.copywritingcourse.com
I do site reviews. Needless to say, I see a lot of Web copy. One thing that always befuddles me is the lack of focus many site pages have. It's as if the writer assumes the site visitor will read the copy and automatically know what to do next. The fact is you have to know what action you want visitors to take before you get them to take that action. That means knowing what the preferred action you want visitors to take is, before you write the copy.
by Admin
by Survey Galaxy
http://www.surveygalaxy.com
Whether campaigning for government, a local chapter or for election to the school council online surveys are the easy and effective election tool that will benefit any campaign. Use surveys to discover more about the electorate, to identifying the issues that really concern them so that each campaign can be tailored to reach the hearts and minds of the voters.
Objective
For any survey it is important to decide from the beginning what the objective of the survey is and when considering conducting a survey in support of a particular candidate consider if the purpose of the survey is to discover what the 'issues' are; or is the survey to be used to promote the candidates image and policies?
In many cases objectives will be in line with the different phases of an election process.
by Admin
by Nick Nichols
http://www.websitepulse.com
If your web pages are down, even momentarily, it can hurt you several ways. Learn why, and what to do to make sure your pages are visible the maximum amount of time.
The Internet has changed the way we access information, and the way we buy and sell products and services. When it works, which, fortunately, is most of the time, ideas and cash flow from person to person, company to company, and country to country.
But when the inevitable happens and your pages go down, your business, your bank account and your reputation can suffer, especially if you are unaware of the down status of your e-business operations for more than a few minutes. One way this can hurt you is with the search engines.
by Admin
by Mario Sanchez
http://www.theinternetdigest.net
Much has been said lately about Google's recent initiative to support the 'no-follow' tag in an attempt to combat blog comment spam. Here's our take:
What is blog comment spam and how does it look like?
Leaving comments in blogs usually means filling up a form with four fields: one for your name, one for your email address, one for your URL, and one for your comments.
by Admin
Survey Galaxy
http://www.surveygalaxy.com
There are many tools available to a webmaster to analyse website traffic allowing them to monitor the number of visitors, see what pages have been accessed and even the length of time each visitors spends accessing the website.
However, despite the considerable data available what is missing is anything to tell the webmaster what the visitor was thinking. Did they like or dislike the site? Was the layout easy to understand or just plain confusing? Did they find it easy to navigate and maybe the most important thing, did they find the information they wanted?
by Admin
by Survey Galaxy
http://www.surveygalaxy.com
Calling all publishers, editors, journalists and freelance writers. It's time to breathe more life into your copy. Turn your articles into living pieces that spark measurable debate, get closer to your readers and engage their mind and soul - we're talking revolution.
As it was in the beginning
Publishers have for many years relied on letters to get feedback from their readers and although email has opened up this method of communication it is still time consuming and difficult to process with only a fraction of the received correspondence ever being used.
Let's face it, as well as being an overhead for the publisher, to most people it is an unrewarding medium in terms of effort required and response received, just think of the number of letters that go unpublished and unread.
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