General

The 50 Millisecond Judgment

by Admin


10 Feb
 None    General

by Gord Hotchkiss
http://www.enquiro.com

50 milliseconds is not a long time. It's about one frame of video, or half as long as the blink of a human eye. And that tiny little slice of time is all it takes for a visitor to a website to decide how appealing that site is.

Dr. Gitte Lindgaard and her team undertook a fascinating study at Carleton University in Ottawa, Canada. Their goal: to determine just how long it takes to make a reliable judgment of the visual appeal of a website. They found that we can accurately judge visual appeal in just 50 milliseconds, or one twentieth of a second! The study was published in Behaviour and Information Technology, March - April 2006.


Maximize marketing effectiveness with a Toolbar

by Admin


06 Feb
 None    General

Today we are living in a highly competitive business environment and it is absolutely required and essential for companies and internet marketers to maximize marketing effectiveness without much expenses and work to compete effectively online. How much it would be worth for you to have your logo and an arsenal of direct deep links to your site as well as an dynamic updating news ticker about your companies products directly in the user's face every time they open their browser window? What do you think about a tool that would offer outstanding added value to your vistors and clients by improved accessibility to your websites content, fully-featured add-ons build in and available 24/7 hours a day with a single click on their browser?


Valuable Success Tips for Displaying Affiliate Marketing Banners

by Admin


28 Jan
 None    General

Banner links can be a powerful promotion tool for advertising your affiliate products. Almost all affiliate programs offer them and smart affiliates take advantage of their advertising power by using them on their affiliate sites.

Using banner advertising is a valuable resource but how you use them is key. The success of a banner's click through rate is often determined by where a banner is placed on your site, how it is worded, its eye-catching ability, colors, etc.

So what makes a banner achieve a high C.T.R.?


Lights, Camera, Point and Click!

by Admin


25 Jan
 None    General

by Gord Hotchkiss
http://www.enquiro.com

In a flurry of announcements out of Redmond this week, there was one that struck a cord with me, because it is very similar to a development I forecast in an article entitled 'All Roads Lead Online' about a year ago.


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