by Admin
by Karl Hourigan
http://www.enquiro.com
I’ve been reading about Web 3.0, and social media, and forecasts about how internet technology is changing, and changing us in the process. It’s all fascinating stuff, and these are interesting times. Some of the buzzwords that keep cropping up in all this reading are words like “community” and “inter-personal relationships”. As we’ve seen with Web 2.0, people can congregate around niche interests and find like-minded souls, regardless of where their internet access physically originates from. Twitter, Facebook, LinkedIn, and MySpace are all examples of online social tools for building community, and all of this chatter about Web 3.0 was starting to feel familiar, and not just in an intellectual way but at the emotional level. As I projected myself into the brave new future of 2010 and beyond, it started to feel like something I’d experienced before. And that something was CompuServe.
by Admin
by Michael Bloch
http://www.tamingthebeast.net
When we think of email marketing, what usually springs to mind are newsletters and dedicated blasts hawking our wares.
There's another form of email promotions that is often overlooked and will cost you next to nothing to implement - transactional email marketing.
by Admin
by Gord Hotchkiss
http://www.enquiro.com
Sometime ago, I wrote a column saying the fallout of the economic crisis would be a rapid evolution in marketing practices, speeding the transition from the old way of doing things to a much more dominant role for digital. In that transition, search would play a bigger role than ever. In the past few months, I’m seeing exactly that come to pass. People are serious about search, from the bottom right up to the top corner office. This isn’t playtime in the sandbox anymore; we’re suddenly moving front and center.
by Admin
Submitted by webmedia
Internet marketing is the business of both advertising and selling goods and services over the internet. This form of business is ever-increasing in popularity, with millions of people now making purchases on the internet. Internet marketing began in the early 1990s as primarily a means of product description, consisting merely of text descriptions. As technology progressed, internet marketing rapidly advanced to include pictures and other rich graphics as part of advertisements for products and services. After realizing the remarkable potential of this means of marketing, internet-based companies started opening their virtual doors for business. As opposed to what are now known as "brick and mortar" operations, these e-businesses offer their products and services to a growing number of consumers, conducting all, or nearly all, of their business in the virtual world of the internet.
by Admin
by Gord Hotchkiss
http://www.enquiro.com
“and now the times are a changin’
Look at everything that’s come and gone”
Rob Griffin’s thought provoking column on The Death of Search started by poking fun at my summertime nostalgia, likening it to Bryan Adam’s lyrics. Well Rob, two can play that game.
by Admin
by Sharon Housley
http://www.feedforall.com
Podcasting content comes in a wide variety of shapes and sizes. Businesses are finding many different and creative ways of incorporating podcasts into their business strategies and marketing plans.
Here are just some of the various types of content that businesses are turning into podcasts...
by Admin
by Gord Hotchkiss
http://www.enquiro.com
This summer, we had fires in the town I live in. From the back deck of my house, I could see the smoke and, as darkness descended, the flames that were threatening the homes in the hills above Kelowna. I had friends and co-workers that lived in the neighborhoods that were being evacuated, so I wanted to know what was happening as soon as possible.
I was sitting on the back deck, watching the progress of the fire through binoculars and monitoring Twitter on my laptop. My wife was inside the house, listening on the radio and watching on TV. Because I had an eyewitness perspective, I was able to judge the timeliness of our news channels and gained a new appreciation for the speed of social networks.
by Admin
Submitted by smrsubmissions
by Sharon Housley
http://www.feedforall.com
Web 2.0 is a perceived transition of the Web to web-based applications. Web 2.0 is the next generation of technology solutions where interactive content is the norm.
There is no agreement on exactly what Web 2.0 means. Depending on who you are speaking with, you may receive different explanations. At it's heart, Web 2.0 is about the maturity of the Web. While many refer to Web 2.0 as companies that employ powerful web technologies, the key components of Web 2.0 are said to include: the Web as a platform, collaboration, and syndication.
Here are the "ABC's" of Web 2.0...
by Admin
by Michael Bloch
http://www.tamingthebeast.net
Ecommerce is challenging enough and there's all sorts of fraud perpetrated by organized groups, but one of the most insidious is friendly fraud - as every single one of your customers is a potential perpetrator.
by Admin
by Gord Hotchkiss
http://www.enquiro.com
About 6 years ago, I had one of those life-changing moments that set me on a new path. I’ve always been curious. I’ve always had questions, and up to that point in my life, I was usually able to find an answer, with enough perseverance. But in 2003, I had a question that no one seemed able to answer. It didn’t seem to be an especially difficult question, and I knew someone had the answer. They just weren’t sharing it.
|
|
|