by Admin
by Eileen Parzek
http://www.soho-it-goes.com
Once each year in the 90's, I'd hop on a train down to NYC to go to one of the big computer conventions at the Javitts. I'd meet web acquaintances for lunch, and we'd spend the day wandering the enormous space laughing at booth babes and filling up our bags with loot til our feet bled and our shoulders cried. I'd return to Albany late at night, laden down with promotional products and free magazines. I still have some of the strange and amusing take aways from the pre-dot-come-bubble-burst days.
But, alas - the last show I went to in 2000, the pickin's were so slim, it hardly justified the train ride.
by Admin
by Abe Cherian
Copyright 2005
Starting a business can be a rewarding experience, but it can also be very time consuming and difficult. Many resources are available to assist you, but information overload can cause you from moving forward.
Keeping it simple is often the best way of maintaining the momentum necessary to get your business started. There are a series of steps to ensure success.
The first step toward getting your business going is deciding on a name, for example "New York Landscaping." Any name that you do business under other than your own given name is called a "fictitious" or "assumed" name, and certain steps need to be taken in order for you to do business under that fictitious or assumed name.
by Admin
Too many people these days claim to have the best, 'must have' information to market your products, or services, on the Internet, only wasting your time, money and effort, leaving you hollow and empty, ready to give up on the Internet, pack your bags and leave town.
So you ask, how do you REALLY know who's telling the truth about what's good, and what's not, and who is just leading you down the garden path, taking YOUR money all the way to THEIR bank.
With today's Internet moving so fast, 'newbies', and even experts are finding it harder and harder to find the info they need to help them get to where they want to be..... on a beach, knocking back chichi's, watching all the sights, while listening to the sweet sound of, 'you've got mail' resounding from their computer, informing them that they just made another sale.
by Admin
by S. Housley
http://www.feedforall.com
RSS is growing at a lightening speed. What was once only known as a "techie tool", RSS is becoming a tool that is continuously being used by the general population. Along with the good comes, the not so good. And while some have mentioned the emergence of RSS spam, where content publishers dynamically generate nonsensical feeds stuffed with keywords, the real concern relates to security. While an annoyance to the search engines, spam in RSS feeds pales in comparison to the possible security concerns that could be in RSS' future.
by Admin
by Erich Sweaney
http://www.es-solution.com
With all the talk about search engines and relevancy, I came up with some interesting thoughts that I wanted share about where I believe the search engines are heading concerning basic Search Engine Optimization (SEO).
Trying to stay ahead of the search engines, which is nearly impossible, I've been trying to look to the future of SEO while creating web pages following the guidelines of the major search engines.
One of the largest problems the major search engines are dealing with is Search Engine Spam, Adsense Spam, and "Spammy Pages" such as keyword stuffing to gain higher rankings. In guidelines from Google, they mention write your pages for the users, not for the search engines. This statement alone, is a little prediction of the future of what is coming. And in order to stay ahead of the curve with some long term planning, I am suggesting we should take this to heart, and stop using the older SEO methods that eventually will hurt us.
by Admin
by David Callan
http://www.akamarketing.com
Writing and posting articles is becoming an increasingly important weapon and tool in any online marketing campaign. What's more it is proving to be extremely effective for those who know how to use articles properly.
Knowing how to use articles properly for marketing purposes is important because most marketers do not and instead end up complaining that articles do not work.
by Admin
by Gord Hotchkiss
http://www.enquiro.com
If you were Google, you had access to $4 billion in cash, and you were taking on Microsoft on their home turf, what would you do?
That was the question I posed to you two weeks ago. Thanks to the many who replied. After sorting through the self-serving e-mails from various CEO's suggesting that Google should buy their companies, there were some very interesting strategies put forth. Let's see if they're listening in Mountain View.
First of all, many of you zeroed in on the operating system as the core of Google's strategy. Jim Barkow offers up GoOSe..the Google OS: "At the core to their (Google's) search platform is a very quick file system that was first developed when they couldn't find one in the market (Linux, MS, etc.) that was fast enough. Interesting that after a long promise, Microsoft supposedly abandoned their plans to 'upgrade' their file system for Longhorn and Vista."
by Admin
by Rob Sullivan
http://www.enquiro.com
I was recently reading some new research out which discusses the ROI being generated by PPC and SEO. While the conclusions were no real news to me, what I did find interesting (And somewhat concerning) was that half of the respondents didn't measure, or couldn't distinguish return on paid versus organic traffic.
Why, in this day and age, are there still search marketers who aren't measuring return? I gotta say: Come on people!
by Admin
by Chesa Keane
http://www.computergoddess.com
Finally, after the hard-core efforts that are directly related to generating traffic to your website, you next step is to develop a strategy that creates follow-on, long-term traffic. Several methods exist for this Tier III strategy:
by Admin
by Chesa Keane
http://www.computergoddess.com
Once the website has been created and published, many new website owners think that the web development project is finished. But in reality, the real work is just beginning. In order to create a money-making site, traffic must be generated and driven to the website. There are several effective methods that can be implemented in Tier II of the SEO strategy to create this web traffic. While all methods may not be required to realize successful traffic generation, some combination of most, if not all, will probably be needed to create traffic, maintain traffic and finally, grow traffic to your website with long-term, lasting results. Consider implementing these strategies:
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